"Design Benign" was my senior thesis project. I studied the role of
cuteness in contemporary product design, what cuteness is exactly
comprised of, and how cuteness can be beneficial to design. The
companion book, "Deconstructing Cute", contains the charts, sketches
and notes I made during my research.



You can read excerpts from the book, as well as new material, at design-benign.blogspot.com