Go With the Wind (continued) 

The above poster, pin wheel sales-promo, and direct mailer (tri-fold), are 3 more components included in my MFA Thesis campaign, "Go with the wind."

The entire campaign covered these following aspects of marketing: advertising, sales promotion, direct marketing, public relations and collateral.

The visual campaign of my thesis was developed by a 60 page research and analytical paper called "Sustainable Consumerism." It is about how advertising can lead, educate and inspire consumers toward a sustainable future.

The paper can be found at Savannah College of Art and Design's libraries in Savannah and Atlanta. Or by contacting me.