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Kevin J. Furst’s portfolio


New Student Orientation Keen Fruit six-pack Filthy Boy packaging Look Inside Yourself
 
 

Filthy Boy packaging 

Client: Self-Initiated | Submitted: July 03, 2008 | Updated: December 03, 2008
Discipline: Packaging | Tags: branding, package design, packaging

Filthy Boy is the ultimate line of bath and body products geared
towards the locker room jock. With the use of red, black, and white the
color reflects a typical locker room and appeals to a more youthful and
masculine audience. The images inside the locker, the silhouetted
female figure, and warning symbol in the company’s logo also echo the
target market Filthy Boy aims its product towards.



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