Amy Chiew’s portfolio
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Not Built by Stanley |
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Client: Stanley Works
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Submitted: June 15, 2007
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Updated: December 29, 2008
Discipline: Advertising | Tags: advertising, hardware tools, home, media, out of | http://www.stanleyworks.com/ |
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Stanley Works is a worldwide producer of quality tools, hardware products and security solutions for professional, industrial and consumer use.
The Brief: To discourage the use of imitation tools.
Strategy: Stanley Works are not responsible for poor quality job due to cheap tools. |


