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Branding Reconsidered: Corporate Identity in the Christian Worldview Grid permalink

Source: Bits O' NewMedia

Matthew Griffin / (0) / posted over 6 years ago / flag this / read more

In web design, we are often put in a position to make important branding and marketing decisions for our clients and employers. But applying a Christian worldview to corporate branding and marketing can be tricky. Apart from a set of ethics—don't steal, don't lie, don't cheat—Christianity doesn't seem to have a lot to do with selling things in...

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