If you're like most freelance designers one of your least favorite parts of the job is sales. While it's not like a lot of other types of sales, landing projects from new clients does require some sales effort to communicate what you can offer and to convince them that you are the best person for the job. Fortunately, there are some simple things you can do to increase your effectiveness at closing the deal and securing the work. It's really all about communication, which is a much more pleasant way of thinking about it as opposed to sales. In this article we'll take a look at a few tips for improving communication throughout the process that will help you to land a higher percentage of your potential clients.