Gaston Caba (1978), freelance illustrator. Currently lives and works in Buenos Aires, Argentina. His work features worldwide in many exhibitions, websites, international magazines, plus some books like “Pictoplasma - The Character Encyclopedia” (Pictoplasma Publishing), “Pictoplasma 2“ & “Tres Logos” (Die Gestalten Verlag), “Illustration Now 2′ (Taschen), “The big book of illustration ideas I & II” (Harper Collins), “Football Heroes“ (Herzglut Verlag) & the cover for the fresh “Latex for fun” book (Die Gestalten Verlag).
He was a member of Grupo Sorna, an eclectic bunch of writers & designers, where he developed a flash animation series named “Mundo Juanca“ Juanca´s characters design has been the main beloved characters in Gaston´s work.
In 2005 he made up the “Ping-Pong Remix“ project, a big collaborative project in which he invited +70 of the best illustrators/designers around the world to remix his ping-pong characters into original artworks. Soon he´ll launch his own fashion brand named “Gaston Custom” based on Hong Kong and distributed worldwide. He´s also a composer/singer for Flavia & the Motonets & part of the online-radio show “El Monte Análogo”.
With a simplistic design style, Gastón captured my attention for character designing and general illustrations. His site is full of beautiful artwork that can inspire mascot creation for marketing (as for Adidas, see image at the beginning of the post) purposes, clothing design (as he has done for Diesel) and digital art for clients that are a little more open to creative post-modern flat stuff.