TOPIC / Advertising
Through collecting used cards from numerous outlets, including friends, ebay, and Craigslist, the Turkel staff accumulated around 3,000 cards. Each old card which made their final cut received a sticker which said,
"Ideas Should Never be Reused. But Cards? Definitely."
For a better understanding of their process, they created a video
I wish I was on Turkel's mailing list to receive one of these fun, recycled cards. But, Turkel has set up a mini-site
where you can email a vintage greeting to a friend from a presorted selection.
(I discovered this while thumbing though the Business section of The Miami Herald