Last week I heard the sad news that designer Lou Dorfsman died. After seeing there wasn't a large variety of Lou Dorfsman's work available to view online, I turned to my small stash of old design annuals. The quality of the scans below don't do his work justice, but do give a partial sense of the diversity of design projects Lou Dorfsman designed and/or art directed while working at CBS. 

Art Directors: Louis Dorfsman /Kurt Weihs, Designer: Kurt Weihs (found in the 41st Annual of Advertising & Editorial Design /1962 The Art Directors Club)

Art Director: Louis Dorfsman Designer: Louis Dorfsman / Alphonso Amato, Artist: Alphonso Amato, Copywriters: Louis Dorfsman, Larry Grossman (found in the 41st Annual of Advertising & Editorial Design /1962 The Art Directors Club)

(found in the 41st Annual of Advertising & Editorial Design /1962 The Art Directors Club)

Art Director, Designer & Copywriter: Louis Dorfsman, Artist: Old Engraving—Charles Korbett

(found in the 41st Annual of Advertising & Editorial Design /1962 The Art Directors Club)

Art Director: Louis Dorfsman, Artist: Tomi Ungerer (found in the Graphis Annual 65/66)

Art Director: Louis Dorfsman, Designers: Akihiko Seki, Lou Dorfsman, Artist: Akihiko Seki

Art Director, Designer & Artist: Lou Dorfsman, Producer: Edstan Studio (found in the film titles section of the 56th Art Directors Club Annual)

_____________________________________________________________________

Here is a video from 2001 on the history of the CBS logo, in which Lou Dorfsman is interviewed:

______________________________________________________________

In honor of Lou Dorfsman's legacy please consider helping The Center for Design Study restore Dorfsman's masterpiece, the Gastrotypographicalassemblage wall (previously in the CBS cafeteria).

Below is a visual slideshow about Lou Dorfsman and the CBS Wall (the audio comes from an old CBS radio interview). A higher quality version is available via The Center for Design Study.

In response to the importance of the Gastrotypographicalassemblage restoration efforts, Michael Bierut says:

"Considering how important graphic design is to the life of our visual culture, it's depressing how casually we treat work that would properly be considered iconic in any other field. The astonishing typographical wall that Lou Dorfsman designed for the CBS cafeteria is an irreplaceable piece of design history. The efforts of The Center for Design Study  to restore this virtuoso piece of graphic design is well worth supporting, not least of all as an example of how to show proper respect to the artifacts upon which our profession's legacy is built."