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Added : May 17, 2008

Last Updated: November 16, 2010

Topic: Book Design

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TOPIC / Book Design

Wacky Packages Book Design, Foreword by Art Spiegelman

Link: http://astore.amazon.com/designrelated-20/detail/081099531X/105-8669147-9794805

Wacky Packages Book Design, Foreword by Art Spiegelman


For the 35th Anniversary of Wacky Packs, The Topps Company and Harry N. Abrams published a fun book that is designed beautifully. I bought the book purely based on the cover and curiosity. The book was shrinkwrapped---and at the time I wasn’t familiar with the pop culture icon, Wacky Packs. I’m very happy I took the chance with this one.

The  look and feel of the dust jacket  resembles the original wax paper used for Wacky Packs. Art Spiegelman, an original artist for the stickers, wrote the foreword “Wacky Days.” The book is a nice size, almost 250 pages (233 Wacky Pack stickers are shown in 4-color) with approx a 5 x 7 trim.

The designer of the book is Neil Egan.











Wacky Packages—a series of collectible stickers featuring parodies of consumer products and well-known brands and packaging—were first produced by the Topps company in 1967, then revived in 1973 for a highly successful run. In fact, for the first two years they were published, Wacky Packages were the only Topps product to achieve higher sales than their flagship line of baseball cards. The series has been relaunched several times over the years, most recently to great success in 2007.

Known affectionately among collectors as “Wacky Packs,” with artist Art Spiegelman, as a key creative force, the stickers were illustrated by such notable comics artists as Kim Deitch, Bill Griffith, Jay Lynch, and Norm Saunders.

This first-ever collection of Series One through Series Seven celebrates the 35th anniversary of Wacky Packages and is sure to amuse collectors and fans young and old. “Includes interview with Art Spiegelman and bonus pack of four rare and never-before-printed Wacky Packages stickers.” ” –from publisher Abrams

For a quick and easy history of Wacky Packs, there was a segment on a Food Networks Unwrapped episode:




 
   

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Neil Egan said on May 15, 2009

Hi Karen, Thanks for the thorough review! I had seen this posted when the book came out, but it took me a long time to get around to creating a profile and replying. I was really excited to see that people liked the book, and that you were paying attention to all the little details in the packaging. Best, Neil Egan

 
 

Marcelle Heimdal said on May 17, 2009

Great review, Karen. I loved these when I was a kid. Just looking at this gave me the sensation of opening a pack and smelling that gum. The illustrations were often really gross. I remember one was "G.I. Toe", and had a gnarly big toe with a bandage around it. Spiegelman really tapped into the kid humor.

 
 

Ricardo Cordoba said on November 25, 2011

These stickers were all the rage when I was a kid. (My brothers and I covered our refrigerator door with them... I still can't believe we got away with that!) There is now a second volume, called "Wacky Packages: New New New."