Spanish Pharamaceutical Advertisments

I found this set of pharmaceutical ads while browsing through various pools on flickr. I think I was somewhere swimming through vintage cookbooks when I landed at this collection. I'm drawn to their strange juxtapositions, abstract forms and illustrations and their necessary commercial pop.

Inspiring me lately is the sparest design I can find so its no surprise I am partial to the strictest two-color ads here. There is a tendency for the literal forms of kidneys, lungs, ribs and veins, to be set off with by devils, dead flowers, mermaids and the more metaphorical. Also the ads have no qualms with getting a little gritty and blunt in showing silhouettes of suppositories, pills, nosesprays, bottles, spoons with what seems like a suggestion of where to stick them and how to use them and nice looking pictures of grimy mechanics with dry skin or whiny girls with diarrhea which i think is a good contrast to today's advertising (of any products) that just seem to promote some sort of unreachable, vague, fuzzy utopia. Plus look at that type!

Link: Anuncios publicados en las revistas "Clínica Rural" y "Glosa" flickr set uploaded by exnova